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This racer I spoke with DISLOCATED HER HIP and still finished the race, then lost nearly 100 lbs, came back the next season to run the same exact course in the mountains, and then earned a spot on the podium. I think I am all set on complaining about anything for a while 😂
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The incredible stories you hear by just striking up a conversation with a stranger in the parking lot. I was changing shoes after running my own race and noticed this guy’s ripped up wheel cover and I had to ask him about it. Turns out this guy’s been running Spartan races forever, that day was
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When on-site for an event, the days are often long in between planning content, scouting locations, attempting to stay on the Run of Show schedule, capturing every key moment from the speed and brutal efficiency of the elite pro athletes to the struggles and joy of first timers, dealing with delays and reschedules, missing a
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To really understand your brand and your product it’s key to not only talk the talk, but walk the walk. Experience what your customers experience to really get a sense of the brand and its perception. With that in mind I’ve run a few Spartan races, never having done any before joining the team. As
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🏈 Growing up watching the NFL, every time a Broncos game was on TV you’d see visiting players on the sidelines sucking on oxygen masks in between plays, clearly not used to the altitude of Denver (5,280 ft). I remember always thinking, “Dude it cannot be that bad!” 🏆 Well, now picture Mammoth Lakes in California,
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Years ago I once asked a Facebook rep whether a recently released ad format was successful because it truly was what users were engaging with the most *or* if it were simply because Facebook was pushing the new format and serving it to users the most? A true Chicken or the Egg conundrum. The Facebook
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Digital marketing is not the shiny new object it was a decade ago, but is still a crucial piece of any business’ tool kit. Privacy concerns from users have pushed tech giants like Meta, Google, Apple and others to adopt stricter security features, making it more difficult for user activity to be tracked online thus
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A flashback to a discussion in February where we previewed and predicted what we expected to come from Facebook Stories, which are now globally available.
