A new metric coming soon to Facebook Brand Awareness campaigns called Attention Impressions will be a huge update for the ad campaign type.
Still not totally sold on #Facebook #BrandAwareness campaigns? Well a new metric coming soon called Attention Impressions is a huge update! pic.twitter.com/FgoNMxvPDY
— Red Zmudzien (@RedZmudzien) December 13, 2016
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#Facebook said Attention Impressions as a metric will be available “later this year” as they continue to test. #SocialMediaMarketing
— Red Zmudzien (@RedZmudzien) December 13, 2016
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Attention Impressions as a metric is aimed at measuring that “thumb stopping” moment as a user scrolls through their #Facebook newsfeed.
— Red Zmudzien (@RedZmudzien) December 13, 2016
Red Zmudzien 